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Friday 25 November 2011

Best way to start an SEO Project


When planning a marketing strategy for your website, it is essential to conduct an initial analysis of competitors. As it is practical to carry out the investigation, while all types of online promotion, it is equally necessary to carry out primary research, offering its competitors to understand what they are competing. Now the question is how I can know who my competition? Although, at first, seems a simple question, but it all depends on your strategy. First you can find your competitor's website well known that you know personally or who is your competitor online with just typing your company name in the search boxes of search engines.

Also be sure to try different search engines, because sometimes, when the company is not on Google it may appear on Yahoo and MSN results. But to move on and find using the keywords you used when you are looking for a similar product, in this case, you find that your competitor is not online or someone new who is able to give a tough competition. Fortunately, if you are out of line as a competitor, you can relax a bit like learning the strategy of keywords and marketing tactics may very well win. To find out what your competitor just look at the source page of your site. You can open the source of "Ctrl + U" on your keyboard. Now you can see an additional window opens, indicating the source of the original page. Here you can learn the following things

1) The title used by the competitor


3) Keyword Strategy

Now you can get a rough idea about the specific keywords of competitors, now the next step is to find the number of times the keyword used in the content of the page. Here, though many believe the number of times the keyword used is good, but keep in mind the excessive use of the keyword may result in the banning of your page. Therefore, the keyword density is of great importance. Once you have completed the first analysis of its competitor in terms of the page the next step is the construction of its contents by selecting and measuring the volumes of research for individuals, specific keywords for your website . Once you are able to select key phrases that your customers want that you can integrate these strategies through its pages. Search engines index content is relevant button on the site and its position in the ranking of the page is increased accordingly.

This is the heart of any successful SEO campaign keyword, and will also help you search for a phrase to exclude search terms that are not focused on the search volume is low or abused and competition is very high . By analyzing the initial competition, you can get the idea of ​​discarding the requirement of potential customers and their volumes of research. These can help you prepare your site to meet the requirement of potential customers. Critical information about their relationship and visitors can help you make the decision on the bandwidth of the site.

Therefore, it is clear from the above discussion that the analysis of competition can help you find that you are competing with, and therefore, you can identify the strengths and weaknesses of your marketing campaign online. So this may help to take the steps to be taken to improve its competitive position in the market.


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